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Re-ward Club: Rewarding you for not buying new

Re-ward Club launches in Brent with a Mad Tea Party!

Re-ward Club got off to a ‘mad’ start in Brent on 5th June when Alice and the Mad Hatter came for tea at the “Brent Celebrates the Jubilee” event outside Wembley Arena. Residents of Brent are being encouraged to sign up to the new loyalty club which rewards you for not buying new.

The miserable English weather did not dampen Brent’s spirits as it came out to celebrate the Queens Diamond Jubilee and explore the Kitchen and Living room furnished entirely by pre-loved furniture and electrical appliances, kindly donated for use on the day by one of our participating retailers, Furnish.

Mayor Adeyeye Showed his support for Re-ward Club and the idea of not buying new by signing up to the scheme. Alice and co. also came along to show how much they love the idea by having a ‘Mad Tea Party’ using only pre-loved items, before the Queen of Hearts stopped to ask what the Re-ward Club was all about!

Shoppers who sign up to The Re-ward Club will receive a token for every £10 they spend in supporting outlets, which can be saved up and converted into vouchers. The scheme rewards registered customers who buy goods or services, which are reused, repaired or recycled, from businesses that have enrolled. Brent Council is taking part in a ‘Re-ward Club’ scheme with the West London Waste Authority. Members will receive a token for every £10 spent, with the first one given for a minimum spend of £4.50. Tokens can then be redeemed for vouchers to spend on reusable items in Re-ward shops or donated to local community groups.

Five local businesses and organisations have signed up to Re-ward Club in Brent so far, with a number of others expected to join in the coming weeks. Those signed up are: Atlantic Electronics, Furnish, Rainbow Computers, Roses & String and UCS Cooling Solutions Ltd. It is hoped that the scheme will go from strength to strength and Brent Council are appealing for any businesses which fulfil the criteria to sign up to the project which encourages the public to think about cutting down their waste and boosting the local economy.

Sign up to the scheme here.

For more information visit, email or call 020 8150 9546


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